Sudheer Kiran

Sudheer Kiran

Digital Marketing Consultant

Google Rolling Out Dynamic Callout Extensions In AdWords

Google rolling out a new dynamic callout extension for AdWords.  Dynamic callout extensions will automatically highlight useful information about the business and products from your website into search text ads. Dynamic callouts may not show for all advertisers and currently only available in English, recommends adding and optimizing callouts in your accounts. Dynamic callouts can appear for… Continue reading

3 Google AdWords Reporting Tools For Multiple Campaign Types

For advertisers with multiple types of campaigns and advertising goals, reporting is a time-consuming task. To make your reporting easier, Google will be rolling out three new reporting features across multiple campaign types. With these three new reporting features, you’ll now be able to easily Filter by Campaign Type More Relevant Columns Pre-defined Column Sets 1…. Continue reading

AdWords Call-Only Campaigns To Drive More Mobile Calls

According to Google, around 70% of mobile searchers call a business directly from search results. This makes sense to create and target customers using a new type of ads highlighting phone numbers. So, Google has upgraded its AdWords campaign types with a new option called call-only campaigns. Google AdWords call-only campaigns allows advertisers to reach… Continue reading