Sudheer Kiran

Sudheer Kiran

Marketer, Musician, and Philanthropist

7 Key Marketing Trends that Will Drive the Future

Even with over a decade of experience in marketing, it is difficult for me to predict exactly how marketing will evolve in the future. However I’m convinced that the personalized user experience will be the center of all marketing strategies. To deliver these personalized user experiences, you need data-driven approach, better story telling, and the… Continue reading

10 Essential Strategies for B2B Marketing Success in 2017

Creating the best possible strategies for B2B marketing success is very essential if you want to achieve the best results. In this article, you are going to learn 10 B2B marketing strategies that you need to be using this year. Persona Research A customer persona is a detailed information of your target customer. Identifying your target… Continue reading

Multi-Channel Marketing Guide – What, Why, and How?

What is Multi-channel marketing? Multi-channel marketing is simply marketing across different channels. These different channels can be different platforms in general (TV, Radio, Internet, etc.) or for a digital marketer it can be different digital channels and devices with internet access. Multi-channel marketing is not just about marketing across different channels, but also integrating all… Continue reading

How to Optimize User Demand using Search Psychology

Since the internet industry has grown tremendously in the past years, you have to create content that is focused on customers instead of the search engines in order to appeal to the modern-day audiences. It is important to do this because customers now discover that they should expect valuable and relevant content. If you want… Continue reading

Does The Future Herald A Social Media Advertising Boom?

For anyone who has been involved in business management, marketing or entrepreneurial activity in the last few years will no doubt have noticed a far more increased prominence in the amount of people who are using social media to promote their products. Go back to 2011, and you will find that the amount of companies… Continue reading